A jury of six telematics experts from across the industry selected 6955 WirelessCar as the Best 6224 Telematics Product or Service Launch in an Emerging Market (BRIC Region) and recognised Martin Rosell, managing director of WirelessCar, who received the Telematics Leadership Award.
These awards were presented in Detroit at the telematics conference and hosted by Telematics Update.
For the Best Telematics Product or Service Launch in an Emerging Market (BRIC Region) Award, the judges looked at a combination of attributes, including: A telematics product or service that has been created with its local market in mind; Ability to deliver compelling new content to consumers; Performance; and Market appeal and promotional work.
“WirelessCar provides services in Brazil, Russia and China with organizations in Brazil, China and India, even if we are not yet providing services on that market. But, we are preparing for that market, too. Obviously each respective market presents its own unique opportunities as well as challenges. That is why we invest in local organisations to meet and succeed on these markets. Through these very unique and diverse markets WirelessCar works with no less than four telecom operators and four call centers to meet local market needs,” says Martin Rosell.
These awards were presented in Detroit at the telematics conference and hosted by Telematics Update.
For the Best Telematics Product or Service Launch in an Emerging Market (BRIC Region) Award, the judges looked at a combination of attributes, including: A telematics product or service that has been created with its local market in mind; Ability to deliver compelling new content to consumers; Performance; and Market appeal and promotional work.
“WirelessCar provides services in Brazil, Russia and China with organizations in Brazil, China and India, even if we are not yet providing services on that market. But, we are preparing for that market, too. Obviously each respective market presents its own unique opportunities as well as challenges. That is why we invest in local organisations to meet and succeed on these markets. Through these very unique and diverse markets WirelessCar works with no less than four telecom operators and four call centers to meet local market needs,” says Martin Rosell.
