China passenger car telematics industry report 2015-2018

The latest research by 7527 Research and Markets indicates that as Chinese passenger vehicle manufacturers accelerate to popularise telematics systems in 2015, smartphone integration and 4G LTE technologies have found wider application, and IVI (in-vehicle infotainment) and networking functions have got enriched and optimised to get better user experience.

The China Passenger Car Telematics Industry Report, 2015-2018, projects that prior to 2016 the penetration of OEM telematics will be on the rise. On the one hand, the model of OEM-led platform and third-party telematics enterprises providing services will continue to be adopted. They will work together to deliver more of more mature products and services to car owners.

On the other hand, the passenger vehicle market is unlikely to recover and grow like the previous high-speed expansion, which would entail prompting OEMs to rapidly lift OEM telematics pre-installations to compete for the market. At the same time, the report also notes that aftermarket like intelligent rear-view mirror also provides networking and recreational functions, which, to some extent, helps diversify the options of car owners.