Here Technologies launches platform for end-to-end tracking

7643 Here Technologies has launched a cloud Platform as a Service to help maximise logistics efficiencies for shipping companies. The technology is said to provide real-time tracking of goods, devices and people as well as help users maintain an accurate record of items.

Called Here Tracking, the service is built on the company’s Open Location Platform and combines several technologies to supply industry-grade maps for indoor venues and outdoor environments with geo-coding capabilities. In addition, it also provides indoor-outdoor positioning technology with offline capabilities that enables tracking devices to work longer through an enhanced battery management. Tracking and geo-fencing APIs and analytics API and visualization tools are also featured.

The company is also working with semi-conductor company Airoha and manufacturer of professional telematics and wireless communications products, Concox Information & Technology, to enable its technology to track Concox products powered by select Airoha/Mediatek chipsets. Here Tracking uses its positioning technology to embed power efficient location sensing algorithms directly on the tracker chipset.

Leon van de Pas, SVP Internet of Things at Here, said: “Here Tracking answers fundamental questions like where exactly is my shipment? When is it arriving? How did it get there? And, did it take the route it was supposed to? We can help dramatically improve visibility and traceability, and thereby help business and cities save money and cut waste.”

Erminio Di Paola, Head of Tracking at Here, added: “Tracking is essentially about asset management and there are many organizations which have struggled to do this properly because it has been too expensive. In particular, the cost and size of batteries needed to power tracking hardware for weeks or months at a time has made it prohibitive for most. Our unique technology means we can dramatically cut down battery consumption. That means smaller batteries and lower costs, and that makes tracking a viable option today for a wide variety of uses and scenarios.”

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