Toyota to boost safety of Hamo Ride service in Japan

1686 Toyota Motor Corporation is to conduct verification tests using data obtained from Hamo Ride, a car-share service comprised of battery electric vehicles operating in Japan.

The manufacturer says the tests will seek to raise awareness of safe driving among users by establishing a system that rewards safe driving.

Aside from Toyota, other members taking part in the trial include Aioi Nissay Dowa Insurance, logistics equipment company UPR and Toyota City – an industrial city east of Nagoya in Aichi Prefecture, central Japan.

Participants who drive safely will be able to convert Hamo Ride points to Ecopoints, which are awarded for environmentally friendly behavior, or Pex Points to redeem products and services including e-money.

Each member is part of the Toyota City Connected Society Verification Promotion Council, a partnership that seeks to encourage the use of energy-efficient technologies and renewable energy sources in Asia.