Masabi bulks up mobile ticketing in Japan for Rugby World Cup

As the Rugby World Cup kicks off in Japan, 6870 Masabi is expanding its mobile ticketing to help local and international fans navigate around 1686 Toyota City.

Masabi says the move will allow riders to purchase daily bus passes in Jorudan’s trip planning app in English and Japanese.

Toshikazu Sato, CEO of Jorudan, says: “We’re enabling people to not only plan their journey, but also buy their transport ticket and even buy a voucher for a meal. The barcode provides a simple and visual way for both bus drivers and restaurants to quickly validate tickets.”

Earlier this year, Jorudan integrated Masabi’s mobile ticketing software development kit into its transit apps. This allows service operators that sign up to the service to make tickets available in the application, the company adds.