RSS3874 Zipcar, which claims to be the world's leading car sharing network, has announced the acquisition of Denzel Mobility CarSharing in Austria, which operates under the name CarSharing.at. This transaction follows Zipcar's acquisition of a controlling interest in Barcelona-based Catalunya Carsharing, known as Avancar, in February 2012. The acquisition also comes on the heels of Zipcar's integration of Streetcar operations in the UK last year and the recent appointment of Frerk-Malte Feller as president of Zipcar Europe.
Denzel Mobility CarSharing has a presence in Vienna, Innsbruck, Salzburg, Graz and other cities across Austria. The company currently offers just under 200 vehicles and serves 10,000 members in Austria.
"Vienna is a sophisticated city with great public transit, a government dedicated to sustainability and eco-conscious consumers and businesses. It is a very attractive market for car sharing," said Frerk-Malte Feller, president of Zipcar Europe. "As the global leader in the car sharing space, we aim to further strengthen the CarSharing.at member experience and technological offerings, and make car sharing a mainstream transport option in Austria."
According to research by Frost & Sullivan, the market for car sharing in Europe is expected to reach 5.5 million members and has the potential to reach over US$3.18 billion in revenue.
Denzel Mobility CarSharing has a presence in Vienna, Innsbruck, Salzburg, Graz and other cities across Austria. The company currently offers just under 200 vehicles and serves 10,000 members in Austria.
"Vienna is a sophisticated city with great public transit, a government dedicated to sustainability and eco-conscious consumers and businesses. It is a very attractive market for car sharing," said Frerk-Malte Feller, president of Zipcar Europe. "As the global leader in the car sharing space, we aim to further strengthen the CarSharing.at member experience and technological offerings, and make car sharing a mainstream transport option in Austria."
According to research by Frost & Sullivan, the market for car sharing in Europe is expected to reach 5.5 million members and has the potential to reach over US$3.18 billion in revenue.
